02/18/16 – St. Louis Park High School, Marketing Unit

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Blue U volunteers from Kimley-Horn led a three part marketing unit with juniors and seniors at St. Louis Park High School. The “mini unit” included a presentation on the basics of marketing and how they apply in architecture, engineering, and construction (AEC) industries; what graphic designers do to help win work; and the third part was the students presenting their final project—a short proposal on how they would engage the community and/or encourage ridership on local LRT lines. The students had five minutes to present the idea from their proposal to Blue U (aka their client) as their final presentation of the year.